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JCP Transformation Plans Revealed at Event in New York City

Thu, 2012-01-26 16:16 - Admin

CEO Ron Johnson Outlines Blueprint to Make jcpenney America's Favorite Store
Includes New Pricing Strategy, New Corporate Identity, Monthly Promotional Cadence, and Substantial Changes to Merchandise Content and Presentation
Entire Fleet of Stores to be Updated by 2015 through a Month-by-Month, Shop-by-Shop Rollout of Strategic Merchandise Initiatives
Major Initiatives to Begin on February 1
Ellen DeGeneres to be New jcpenney Brand Partner

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Stefanie Graf joined Longines and Tourneau for Shop Opening in NYC

Thu, 2012-01-26 16:10 - Admin

Tennis legend, philanthropist, and Longines Ambassador of Elegance Stefanie Graf joined the Swiss watch company Longines and Tourneau on January 24th, 2012, at Tourneau’s flagship location in New York City for a special ribbon cutting ceremony to unveil Longines’ brand new shop within Tourneau. The generous-sized space will exclusively showcase Longines watches, providing the client with an extensive range of Longines product in an atmosphere that reflects the brand’s elegant style.

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Win a scholarship to study Fashion : Time Almost Up

Fri, 2012-01-20 18:11 - Admin

The deadline for entries to enter The Art Institutes Passion for Fashion Competition for high school seniors is January 20, 2012.

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5W Public Relations Adds Danilo Gabrielli to its Fashion Division

Wed, 2012-01-18 16:24 - Admin

5W Public Relations, one of the 25 largest independent US Public Relations firms, today announced the addition of designer, Danilo Gabrielli, to its diverse roster of fashion clients. The US-based luxury women's wear brand, making its formal debut at Nolcha Fashion Week in New York City this February, will offer a unique mix of rustic Italian sensibility and classic American luxury.

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